More than 20 leading brands marked their achievement of CCA Global Accreditation for Customer Experience© today at a celebratory event in Glasgow.
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'Success in business is all about people, people, people. Whatever industry a company is in, its employees are its biggest competitive advantage'. I came across this quote from Richard Branson in a Linkedin post this week, a timely reminder as t...
It’s been another exciting week consulting with key members of our network to finalise the focus for CCA’s research agenda for 2013. An early meeting in the week with the Professor for Marketing at University of Strathclyde got the intel...
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